The Grasshopper Company was awarded the 2015 Dealer’s Choice Award by the North American Equipment Dealers GrasshopperLogoAssociation (NAEDA) last month. “Our continuous improvement in manufacturing processes and parts deliverability has resulted in a level of product and support unmatched in the industry,” Stan Guyer, President, says. “The dealers who we trust to represent our products have rewarded us through these high ratings and in turn our commitment to the independent dealer is unwavering.”

As the only recipient of the top award among outdoor power equipment manufacturers, Grasshopper ratings exceeded industry averages in all 12 areas surveyed. In addition to the top ratings in quality and parts availability, Grasshopper ranked high in product availability, technical support, marketing and advertising support, and warranty procedures and payments. Grasshopper ranked well above average in response to dealer needs and overall satisfaction. “This year’s survey experienced a significant increase in dealer input as we received more than 6,000 manufacturer ratings,” notes Blaine Bingham, NAEDA Chair.

According to Guyer, Grasshopper chooses to invest in the independent dealer network through principles such as fresh inventory turns and providing product support through a team of knowledgeable territory managers. He adds that the company’s flexibility in being family-owned, allows them to put their dealers, customers and quality products first.