Passing Along Holiday Goodwill

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Written By: Dan Shell

Clicking on the digital version of the Northeast Dealer Association’s December newsletter, we couldn’t help but notice the Holiday Greetings column from NEDA Field Director Tim Wentz, who passes along holiday greetings and also looks ahead to next year. Noting the recent election and potential changes ahead in 2017, Wentz says the basics remain the same no matter the political situation:

“Regardless of what happens, one constant is undeniable: dealers who have truly invested in the planning, budget and monitoring processes/programs will continue to be profitable. They understand that in order to truly be successful, they must focus on distinguishing their dealership(s) as a place where customers can find value added to every transaction/interaction and have committed themselves and their staffs to a culture of excellence! Taking a dealership to “the next level” by establishing a culture of excellence does not happen without a continuing focus and commitment to staff education, personal development and professionalism! Experience has repeatedly proven that investments in staff education and development continue to pay dividends well beyond their expected return.”

Wentz is right: Investing in yourself, your people and your organization is truly the gift that keeps on giving.