Update: Lawyers Hunting Rhino

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I guess it was only a matter of time, especially after the Wall Street Journal article we mentioned a while back. The other day I was watching TV, and what came on the screen was a “YAMAHA RHINO ALERT!” ad from a trial lawyer firm looking to put together a class-action lawsuit against Yamaha, manufacturer of the popular Yamaha Rhino utility vehicle. (A quick Google search of “Yamaha Rhino Trial Lawyers” nets 6,800+ results.)

In response to the no-doubt imminent federal regulation action aiming at UTVs, The Recreational Off-Highway Vehicle Assn. (ROHVA) has been formed by manufacturers and distributors to promote safe and responsible use of recreational off-highway vehicles (ROVs). The organization is so new its web site only has an informational home page up and running, and the primary sponsors listed are Arctic Cat, Honda, Kawasaki, Polaris and Yamaha. The move is similar to the past formation of the Specialty Vehicle Institute of America, also sponsored by major manufacturers, which has had success helping manage the ongoing regulation of ATVs. Web site is: www.rohva.org.

According to the National Off-Highway Vehicle Conservation Council, the ROHVA received ANSI accreditation in November to develop a standard for the equipment, configuration and performance requirements of ROVs. The organization is also promoting “Model State ROV Legislation,” which is available for use by state OHV associations, land managers, agencies and lawmakers.