Ariens Co. named Larry Weyers Group President—Ariens Power Equipment, effective September 5, 2017. Weyers will lead all aspects of

• product development
• manufacturing
• supply chain
• sales and marketing for the business unit including: Ariens Sno-Thro and Sno-Tek snow throwers; Ariens lawn and garden equipment; Gravely commercial equipment; and Countax and Westwood garden tractors

Weyers joins Ariens Power Equipment after an 18-year tenure at The Manitowoc Co. Earlier in his career, Weyers held engineering positions with Kubota and sales and marketing roles with Woods Equipment.

In addition, Weyers grew up working and re-building engines in his family’s equipment dealership, Weyers Equipment, in Kaukauna, Wis. “With roots in the equipment industry Larry personally understands our customers and our sales channels,” says Dan Ariens, Ariens Co. Chairman and CEO.

A graduate of the University of Wisconsin-Madison, Weyers also holds Lean Six Sigma Green Belt certification.

AriensCo Acquires German Manufacturer AS-Motor