Share On Social
Consumer Reports Among Equip's Dealer Education
For the first time ever, a panel of Consumer Reports editors is coming to the blockbuster trade show to talk about what’s driving consumer sentiment when it comes to buying outdoor power equipment in special dealer education.
Held at the Kentucky Exposition Center October 21-24, 2025, Equip Expo will also include sessions led by The Farnsworth Group, which will discuss macro-economic trends and how they impact the outdoor power equipment industry. Dealers can also learn what’s driving purchases by homeowners from the consumer data shared by The Farnsworth Group in its sessions.
“We want to help dealers understand how to connect with new customers and better manage their dealerships for profit,” says Kris Kiser, President & CEO of the Outdoor Power Equipment Institute (OPEI), which owns Equip Exposition. “The entire trade show is a learning environment where dealers can see the latest equipment and technology, learn how to manage their businesses better, and talk to dealers from throughout the country.”
Dealer education seminars aim to help dealers boost sales and profitability, improve team management, retention and recruitment, and apply technology to better streamline operations and improve efficiency. Additional trainers for dealer education sessions this year include Bob Clements International, the Equipment Engine & Training Council, and the North American Equipment Dealers Assn.
Visit equipexposition.com
Latest News
New Rotary Sales Manager
Rotary Corp. appointed Brad McCullough territory sales manager for west North Carolina; east Tennessee; and southwest Virginia, according to an announcement by Mark Smith, chief sales officer. McCullough was previously a national account manager for…
Morbark Appoints New Tree Care Products Manager
Jason Showers has been appointed by Morbark to serve as the Winn, Mich.-based manufacturer’s product manager for its tree care products. Showers will serve as the subject matter expert for all matters related to Morbark’s…
TurfMutt Middle School Contest Winners Announced
The Outdoor Power Equipment Institute’s (OPEI) Research and Education Foundation and Scholastic announced the winners of the TurfMutt national “The (Really) Great Outdoors” contest. There were over 2,700 contest submissions. Robert Healy School in Chicago,…
