For the first time ever, a panel of Consumer Reports editors is coming to the blockbuster trade show to talk about what’s driving consumer sentiment when it comes to buying outdoor power equipment in special dealer education. 

Held at the Kentucky Exposition Center October 21-24, 2025, Equip Expo will also include sessions led by The Farnsworth Group, which will discuss macro-economic trends and how they impact the outdoor power equipment industry. Dealers can also learn what’s driving purchases by homeowners from the consumer data shared by The Farnsworth Group in its sessions.

“We want to help dealers understand how to connect with new customers and better manage their dealerships for profit,” says Kris Kiser, President & CEO of the Outdoor Power Equipment Institute (OPEI), which owns Equip Exposition. “The entire trade show is a learning environment where dealers can see the latest equipment and technology, learn how to manage their businesses better, and talk to dealers from throughout the country.”

Dealer education seminars aim to help dealers boost sales and profitability, improve team management, retention and recruitment, and apply technology to better streamline operations and improve efficiency. Additional trainers for dealer education sessions this year include Bob Clements International, the Equipment Engine & Training Council, and the North American Equipment Dealers Assn.

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