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December 2024

COVER STORY- Results are in from PET’s 2024 Dealer Survey!

What’s changing, what’s staying the same? Time to take a peek behind the curtain of dealerships across the country in the longest running power equipment dealer database in the U.S.

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2024 Survey Report: What’s Changing, What’s Staying The Same

The Power Equipment Trade dealer survey has been appearing in these pages biennially without fail since 1992—it is the longest running industry database of its kind. During that time, there have been recessions (both large and small), political changes at home and abroad, and an emphasis on battery-powered tools.

Overall? Survey says: Things are holding strong and steady; bleak in some spots, bright in others. Rid- ing mowers continue to rule the showroom, with over half of dealer-respondents saying it is their most profitable machine.

79% of dealers who took the online survey identified themselves as over 50 (just 6% say they are between 20 and 39!)—and doing busi- ness with fewer distributors and manufacturers than be- fore. Sixty-five percent of respondents are carrying fewer lines than they did two years ago. But not all change is a bad thing; demand for battery power is growing in nearly every dealer market.

Latest News

Call2Recycle Announces High Energy Battery Recycling Program

Call2Recycle, the nation’s largest consumer battery stewardship and collection program—in conjunction with the Outdoor Power Equipment Institute (OPEI) and the Power Tool Institute and alongside participating manufacturers—has announced a new battery collection program to facilitate…

Yamaha Launches Yamaha Agriculture, Inc.

Yamaha has announced the launch of Yamaha Agriculture, Inc., a new company focused on delivering autonomous equipment and AI-powered digital solutions that help growers in the specialty crop market become more sustainable, profitable and resilient…

OPEI

POWERsuppliers

  • Stihl AppointsNew Sales VP
  • Country Clipper Celebrates 40 Years
  • Rotary Adds To Sales Team
  • EETC Opens Scholten Scholarship
  • Tom Healy Joins NAEDA
  • OTR Adds Aftermarket VP
  • OPEI Seeks Standard Development Stakeholders
  • Hardware Chains Announce Merger

WINTERcare

  • Kress
  • Rotary
  • Sunbelt 

PETcetera

  • From The Internet’s Sharpest Blades

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Power Equipment Trade offers six dynamic issues per year with industry news, new products, dealer focused selling strategies and more. When you combine the hard copy with our PETnet e-newsletter, we’ve got the industry covered from top to bottom. The best part? Subscriptions are free to those who qualify.

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