INDUSTRY NEWS
EETC Launches HireReady To Help Employers Hire Skilled Techs
The Equipment & Engine Training Council (EETC) has introduced HireReady, a new pre-employment technician assessment designed to help employers determine whether job candidates have the technical knowledge they need before making a hiring decision. Developed…
Stihl Inc. Names Sean McGinnis President
Stihl Inc. has appointed Sean McGinnis as president, effective October 1, 2026. In this role, McGinnis will lead the Stihl Group’s largest market and subsidiary, with end-to-end responsibility for Stihl Inc. This includes full profit-and-loss…
Dealer Institute Launches Iron HR For Dealership HR Leaders
Dealer Institute, a division of the North American Equipment Dealers Assn. (NAEDA), has launched Iron HR, a new peer group created exclusively for human resources professionals in equipment dealerships. In a business where people, culture…
VANGUARD ENGINES
EXPOelite 2026 VANGUARD ENGINES vanguardpower.com Before designing a single upgrade, the engineering team behind Next-Gen Vanguard engines went straight to the source: Turf pros working in the field. They listened to what was slowing businesses…
MARUYAMA
EXPOelite 2026 MARUYAMA maruyama-us.com Spencer of SB Mowing restores severely overgrown properties at no cost to their owners. The work can mean hours of cutting through thick vegetation and clearing heavy debris. For years, Maruyama…
Kubota Announces Hometown Proud Grant Winners
Kubota Tractor Corp. has announced the 10 community-based non-profits that have been selected as winners of the 2026 Kubota Hometown Proud grant program. Each organization will receive $25,000 in cash and $25,000 towards the purchase…




