INDUSTRY NEWS

EETC Launches HireReady To Help Employers Hire Skilled Techs

The Equipment & Engine Training Council (EETC) has introduced HireReady, a new pre-employment technician assessment designed to help employers determine whether job candidates have the technical knowledge they need before making a hiring decision. Developed…

Stihl Inc. Names Sean McGinnis President

Stihl Inc. has appointed Sean McGinnis as president, effective October 1, 2026. In this role, McGinnis will lead the Stihl Group’s largest market and subsidiary, with end-to-end responsibility for Stihl Inc. This includes full profit-and-loss…

Dealer Institute Launches Iron HR For Dealership HR Leaders

Dealer Institute, a division of the North American Equipment Dealers Assn. (NAEDA), has launched Iron HR, a new peer group created exclusively for human resources professionals in equipment dealerships. In a business where people, culture…

VANGUARD ENGINES

EXPOelite 2026 VANGUARD ENGINES vanguardpower.com Before designing a single upgrade, the engineering team behind Next-Gen Vanguard engines went straight to the source: Turf pros working in the field. They listened to what was slowing businesses…

Stihl Merges Distribution Branches

Stihl Merges Distribution Branches

Stihl has announced a major organizational change designed to strengthen dealer support and streamline operations across its U.S. branch network. As of now, Stihl has united several branch territories to form two new strategic sales…

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Honda Begins U.S. Production Of Battery-Powered ZTRs

Honda Begins U.S. Production Of Battery-Powered ZTRs

Honda North Carolina Manufacturing (NCM) has announced the start of production of its first battery-powered zero-turn radius (ZTR) mowers at its facility in Swepsonville, N.C. ProZision ZTR mowers are produced using domestic and globally made…

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