Share On Social
Kress, Real Madrid Announce Partnership
Positec, a global manufacturer of power equipment, has announced a new strategic partnership with Real Madrid through its flagship brands, Kress and Worx. This dual-brand collaboration, built on shared values, marks another major step forward in Real Madrid’s commitment to advancing its sustainability goals.
Kress satellite-guided robotic mowers, already in use by championship golf courses and other venues worldwide, have been adopted at Ciudad Real Madrid, Real Madrid’s nearly half-square-mile training complex. Kress’ professional-grade battery-powered handheld equipment will be used to support sustainable landscaping with zero operational emissions and near-silent operation, supporting a comprehensive approach to sustainable outdoor care.
The alignment with Kress and Worx follows Real Madrid’s broader institutional commitment to sustainability—from eco-efficient stadium renovations and electric mobility partnerships to environmental education initiatives.
Latest News
Country Clipper Top Dealer Award Winner
Country Clipper announced Maryville Outdoor of Maryville, Mo.as the Top Dealer Award winner for...
New Stihl Southeast President
Stihl Southeast, Inc. announced Randy Lail as the new president of the company effective...
Stihl Southeast Executive, Stihl Offshore Racing Founder Dies
Stihl Southeast President Bob Noble, Jr., affectionately known as “JR”, died on the morning of March 8 in…
