Share On Social
Kress, Real Madrid Announce Partnership
Positec, a global manufacturer of power equipment, has announced a new strategic partnership with Real Madrid through its flagship brands, Kress and Worx. This dual-brand collaboration, built on shared values, marks another major step forward in Real Madrid’s commitment to advancing its sustainability goals.
Kress satellite-guided robotic mowers, already in use by championship golf courses and other venues worldwide, have been adopted at Ciudad Real Madrid, Real Madrid’s nearly half-square-mile training complex. Kress’ professional-grade battery-powered handheld equipment will be used to support sustainable landscaping with zero operational emissions and near-silent operation, supporting a comprehensive approach to sustainable outdoor care.
The alignment with Kress and Worx follows Real Madrid’s broader institutional commitment to sustainability—from eco-efficient stadium renovations and electric mobility partnerships to environmental education initiatives.
Latest News
STIHL Inaugurated New Buildings
In Germany Stihl inaugurated new buildings — an extension to the engineering center and a new production logistics building in Waiblingen-Neustadt. The total investment for the new buildings amounts to 90 million euros (more than…
2016 EDA Dealer-Manufacturer Relations Survey Report Released
The Equipment Dealers Association (EDA) recently released its 2016 Dealer-Manufacturer Relations Survey Report—this annual report contains valuable information about the relationship between dealers and their suppliers. Both equipment manufacturers and dealers find the data to…
Kawasaki Engines Division Headquarters Makeover
The Kawasaki Engines Division headquarters in Grand Rapids, Mich. is getting a makeover. The completion of the 200,000 sq. ft. project is expected later this year. The Kawasaki Engines Division headquarters will feature new state-of-the-art…
