Share On Social
Mutt Madness: Rescue Dogs Steal the Show at Equip 2025, 13 Dogs Find Homes
The TurfMutt Foundation’s 7th Annual Mulligan’s Mutt Madness, held in partnership with the Kentucky Humane Society (KHS) at Equip Exposition 2025, was a huge success with 13 shelter dogs finding their forever homes. A beloved Equip tradition, the Foundation also presented a $10,000 donation to KHS.
An annual highlight for Power Equipment Trade, catch Jessica Johnson from the heart of the Mutt Maddness chaos on PET’s Youtube channel (liked).
“It’s incredible that 13 lucky dogs left Equip to start their new lives with people who have a soft spot for the green industry and dogs in need,” says Kris Kiser, President and CEO of the Outdoor Power Equipment Institute (OPEI) and the TurfMutt Foundation. “On behalf of Equip and TurfMutt, I want to extend our warmest congratulations to the new adopters and welcome them into our TurfMutt ‘Howl of Fame.’”
Over the years, Mutt Madness has matched more than 100 dogs with their humans, including PET’s own Jessica Johnson and Winston. “It’s hard to beat seeing great dogs find great people,” says Alisa Gray, President & CEO of KHS. “This year, we had Equip attendees coming to our shelter the next day to adopt dogs they met at the event. Mulligan’s Mutt Madness is the event that just keeps on giving!”
Latest News
This Old House’s Kevin O’Connor Will Deliver Keynote for Equip Attendees
Renowned This Old House host and home improvement expert, Kevin O’Connor, will deliver the keynote address, sponsored by Kress, at Equip focusing on energizing landscapers, contractors, dealers, and manufacturers and helping them identify ways to build their business. The trade show, which drew over 27,000 people last year from all 50 states and 46 countries, will be held October 15-18 at the Kentucky Exposition Center (KEC).
Yakta Unveils Full Production Line
Yakta, building upon 35 years of manufacturing excellence through its sister company Arrowquip, transfers a customer-focused approach to the zero-turn mower industry and has announced full-scale production of its range of zero-turn mowers. Fresh off the success of last year’s Equip Expo prototype display, Yakta’s production lineup, including the YXR 710, YXR 610 and YXR 410, with the YXR 910 soon to follow, boast industry-shattering durability, from their strong I-beam caster arm construction to their 7-ga. steel decks—strength that sets a new standard in mower resilience.
Rotary Announces New Additions to Sales Team
Rotary Corporation has appointed two new territory sales managers as it expands the sales division to meet the needs of a growing dealer network, according to an announcement by Mark Smith, Chief Sales Officer.