Spark Dealer Group, a leading acquirer and operator of power equipment dealerships in the U.S., announced the launch of its new website, sparkdealers.com, as a platform to give dealership owners a clear view of the company’s acquisition approach, long-term strategy and commitment to protecting local legacies. Spark Dealer Group operates as a permanent capital company—the model differs from traditional buy-and-flip acquisition strategies and centers on long-term ownership and investment in dealerships and their employees.

Owners receive all-cash transactions that remove uncertainty and shorten the sales process. “We do not just acquire businesses, we strengthen them for the future,” says Jon Salinas, CEO, Spark Dealer Group.

Spark’s permanent capital model appeals to dealership owners preparing for retirement or navigating major life changes. The company’s focus on culture and employee stability has resonated across the industry. Cody Armstrong, former owner of ATS Outdoors in Fort Worth, Tex., and now chief operating officer at Spark, shared his experience: “Their commitment to my employees stood out from day one. Spark made sure my team had job security and a path to grow. Their fairness and experience gave me real peace of mind.”

The new website provides clear explanations of Spark’s acquisition process, employee stories and details on its permanent capital structure. It serves as a resource for owners exploring partnerships or evaluating exit strategies.

Visit sparkdealers.com/contact.