JUNE 2019
COVER STORY- Sedgefield Outdoor Has Staying Power –
JAMESTOWN, North Carolina – First opened in the 1970s, North Carolina’s Sedgefield Outdoor has weathered ownership changes, product changes and more to thrive under current owners Keith Carmack and Dylan Kiger.
Carmack says when he arrived the dealership had a slew of products, but he worked diligently to lean out the options customers were finding overwhelming.
Share On Social
Sedgefield Outdoor Equipment
JAMESTOWN, North Carolina – First opened in the 1970s, North Carolina’s Sedgefield Outdoor has weathered ownership changes, product changes and more to thrive under current owners Keith Carmack and Dylan Kiger.
Carmack says when he arrived the dealership had a slew of products, but he worked diligently to lean out the options customers were finding overwhelming.
“Someone would come in wanting to buy this,” he explains, “but would leave confused because there were so many options.”
Choosing to focus on Sedgefield’s core products not only helped increase sales overall, Carmack notes the decision actually tripled sales.
Article by Jessica Johnson, Managing Editor, Power Equipment Trade
Latest News
Honda My Generator App
The Honda My Generator Bluetooth app is making generator use easier and more convenient for consumers. The app allows a user to start, stop and monitor critical operations of a portable Honda generator remotely. The…
OPEI Adds New Members
The Outdoor Power Equipment Institute (OPEI) has added the Vexa Group and Seat King as its newest members. OPEI’s membership has continued to evolve with the industry, and includes manufacturers of robotic and autonomous equipment,…
POWERlines: Politics Never Sleeps
POWERsuppliers
<em>Power Equipment Trade</em> 2019 Chain Saw Specification Charts
SAWproducts
BLS Report Details Tech Employment
INDUSTRYvoices
