FEATURED ARTICLE

Kress Commercial Hosts Demo In DC

Kress Commercial Hosts Demo In DC Power Equipment Trade Managing Editor Jessica Johnson was on hand as Kress Commercial gathered dealers and users in the Mid-Atlantic region to check out the company’s newest robotic innovation, Voyager. Check out her recap on PET’s...
Conversations With Prospects

Conversations With Prospects

I was recently in a sales meeting for a company that I just started working with. One of the subjects that came up was how to handle the first interaction with the prospect. By first interaction, I’m referring to the first conversation…

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Emotional Control & Selling

Emotional Control & Selling

Sales is a transfer of emotion. If we are nervous, our customer will be nervous. If we are aggressive, which means we don’t really care, we are just there for the order, our customers will be defensive. When we are calm and prepared, our customers will have a…

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Have You Ever Really Thought About Motivation?

Have You Ever Really Thought About Motivation?

We are in the motivation business. We try to motivate others to say yes to our idea, our proposal or our deal. Most of you reading this are pretty darn good at it. What about self -motivation? I work with salespeople and sales teams who want to increase their sales. Some of these teams have technique…

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Re-Thinking Dealership Organizational Structures

Re-Thinking Dealership Organizational Structures

As business owners, most of you are familiar with the typical top to bottom governance structure for a business: Owner, Board of Directors and CEO/Management. I would guess that most of you follow this structure in your business, just like the publicly traded companies. But the difference between your dealership and a publicly traded…

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How to Get Instant Customer Feedback Through Text Messaging

How to Get Instant Customer Feedback Through Text Messaging

Despite the challenges that dealers are facing – one-time customers, seasonal peaks, and limited supplies – they are still finding ways to increase sales and grow their business. The key? Incorporating text messaging into their customer communications. That’s…

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Dealers React: State Of The Supply Chain

Dealers React: State Of The Supply Chain

“The way things appears right now, it’s going to get worse before it gets better,” says Alex Drzewiecki, general manager, Southside Mower, regarding ongoing supply chain constraints and showroom availability at their store’s Tallahassee, Fla. location.

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