Rotary Corp. Acquires Desert Extrusion

Share On Social

Rotary Acquires Desert Extrusion

Rotary Corp. announced the acquisition of Desert Extrusion, a leading manufacturer of trimmer line. The privately held company is based in Phoenix, Ariz. and serves customers throughout the U.S. and over 40 countries.

Desert Extrusion, founded in 1990 by Robert “Bob” Phillips, produces a wide variety of nylon monofilament trimmer line. It utilizes advanced design and extrusion technology, rigid quality control and select raw materials.

According to President and CEO Ed Nelson, the Rotary Corp. acquisition of Desert Extrusion is consistent with the company’s strategy to expand and deepen its roots in the industry. In addition, the merger will significantly enhance Rotary’s manufacturing and distribution capabilities.

“Desert Extrusion products are manufactured in the U.S. with all raw materials supplied by U.S. companies. That’s important to us,” Nelson says. Nelson also noted that approximately three out of every four parts shipped by Rotary in 2016 are made in the U.S.

Latest News

Emotional Control & Selling

Sales is a transfer of emotion. If we are nervous, our customer will be nervous. If we are aggressive, which means we don’t really care, we are just there for the order, our customers will be defensive. When we are calm and prepared, our customers will have a…

Stens To Close Indiana HQ And Warehouse

Arrowhead Engineered Products has announced Jasper-based Stens would close later this year and be incorporated into the newly constructed distribution warehouse in Portland, Tenn. According…

Yanmar Compact Equipment NA Announces Expansion

Yanmar Compact Equipment North America (Yanmar CE NA), encompassing the Yanmar Compact Equipment and ASV brands, announces plans for a 32,000 sq. ft. expansion to its Grand Rapids, Minn….